RESPONSER

Product · Attribute

Which source produced the lead—not just the click?

Connect every lead and reply to search, ads and answer engines.

Attribution · responser

New form lead · source matched

Olivia Bennett

Mortgage · £240k

Attributed
Source journey · not just the last click

ChatGPT answer

citation clicked

Landing page

/mortgages · campaign q4

Form submitted

lead created

Source · ChatGPTAnswer engineReferrer · chatgpt.com
Lead score by sourcethis month
ChatGPT
92
Perplexity
88
Google Ads
76
Direct
61
Reply sent · attributed to ChatGPT
Score 92Replied in 0:42
Reply speed
0:42 median
Recovered
11 this week
Lead sources
ChatGPT 34% · Perplexity 18%

How it works

Three steps. One complete record.

01

Preserve campaign and referral context.

02

Match the source to the lead record.

03

Compare lead score by source.

Source: ChatGPT

Source: ChatGPT. Score: 92. Reply: 0:42.

Mock product result shown for this workflow.

Built for proof

What attribute gives your team.

ChatGPT and Perplexity visibility

Visible in every lead record. Easy to verify and export.

Campaign-level proof

Visible in every lead record. Easy to verify and export.

Source-to-score reporting

Visible in every lead record. Easy to verify and export.

Questions

Know before you install.

No. Responser works on the forms already on your site through one script or GTM.

Start now

Attribute every lead.

Install one script. Reply in under 60 seconds.